Hi! Call me Abi. Welcome to my website of humble brags and shameless plugs.
I have over 10 years of experience specializing in the development of creative and functional designs that has catered to local and global brands in industries such as advocacy, non-profit, education, health, lifestyle, and tech. My skills include art direction, branding, data visualization, and illustration. My versatility allows me to shift between different execution styles to meet the objectives of my projects. I am currently an Associate Creative Director at Evident, playing an instrumental role in the creativity and design of campaigns for various clients.
Creating designs to inform, educate, or make a positive impact has always been at the core of my works. Before working in advertising, I worked in government for four years, designing communication materials for pivotal national reforms in the Philippines, namely DepEd's K-12 Program and DOF's Comprehensive Tax Reform Program.
A firm believer that design plays a crucial role in the way we communicate and understand things, I have also given talks about graphic design, data visualization, and web design at trainings and workshops for communications officers at DepEd, DENR, and MBHTE.
On my free time, I play video games, illustrate, and watch documentaries or my go-to online content creators.
Feel free to message me for collaborations and other creative opportunities. You can also follow me on my social media accounts.
Clients:
— ACEN
— Association of Foundations
— Ayala Malls
— Bangko Sentral ng Pilipinas (BSP)
— Bank of the Philippine Islands (BPI)
— Celebrity Fitness
— Department of Education (DepEd)
— Department of Finance (DOF)
— Department of Health (DOH)
— Forest Foundation Philippines
— GIZ
— Global Giving
— Global TB Caucus
— Habi Education Lab
— Investing in Women
— Jollibee Group Foundation
— LiveTiles
— Ministry of Basic, Higher and Technical Education (MBHTE)
— Philippine Business for Education (PBEd)
— Signify
— SPAM
— United States Agency for International Development (USAID)
— Vivo Philippines
— Association of Foundations
— Ayala Malls
— Bangko Sentral ng Pilipinas (BSP)
— Bank of the Philippine Islands (BPI)
— Celebrity Fitness
— Department of Education (DepEd)
— Department of Finance (DOF)
— Department of Health (DOH)
— Forest Foundation Philippines
— GIZ
— Global Giving
— Global TB Caucus
— Habi Education Lab
— Investing in Women
— Jollibee Group Foundation
— LiveTiles
— Ministry of Basic, Higher and Technical Education (MBHTE)
— Philippine Business for Education (PBEd)
— Signify
— SPAM
— United States Agency for International Development (USAID)
— Vivo Philippines